Marketing: Branding and Strategy (EM-0243)

Fall 2023 · EM 0243 · Tufts University · 2 credits · Undergraduate

Overview of what makes brands successful including proven “Brand Building Frameworks”. Development of key elements needed to write strong brand positioning statements and pragmatic skills to market products and/or services in corporate environments.

Course codes: EM-0243, EM 0243, EM0243, EM-243, EM 243, EM243

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