Art and Business of Crafting Media Campaigns (FMS-0035)

Spring 2026 · FMS 0035 · Tufts University · 3 credits · Undergraduate

Theory and practice of creating commercial content. Writing, producing, directing, and pitching various forms of short-form videos. Exploration of how commercial filmmaking shapes our culture, through a combination of lectures, screenings, and hands-on projects, including producing content such as television commercials, political ads, "brand videos," and corporate or non-profit narratives.

Course codes: FMS-0035, FMS 0035, FMS0035, FMS-35, FMS 35, FMS35

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